UNF ATHLETICS (2023-2024)

I was tasked with designing the overall visual identity for UNF Athletics for the Fall 2023/Spring 2024 academic year. This year was UNF’s 40th anniversary as a school, so we wanted to utilize a retro aspect throughout the year. This included the introduction of the bright aqua hue to our navy and gray color palette, as well the use of a stylized palm background. We also introduced “pop-art” text elements and use of shapes. All these aspects would be showcased within our social media content and marketing collateral throughout the year.

CATEGORY: ART DIRECTION CLIENT: UNF ATHLETICS